Effective communication is crucial for fostering an organisation’s positive public profile. Companies often prioritise the marketing and advertising of their products and services, but struggle to communicate their CSI work. The last Trialogue CSI forum for 2016 interrogated the appropriateness of and need to communicate CSI.
Read more: Communicating CSI
A social enterprise is broadly understood as an organisation that seeks to address social issues using sustainable business models; is involved in trading activities, with profit always or mainly reinvested into the enterprise; converges social and profit missions to create social value; and is impact-, rather than profit-driven.
South Africa’s challenging socioeconomic context, coupled with reduced donor funding, is a prime environment for non-profit organisations (NPO) to transform into social enterprises to ensure their sustainability. However, since it is not possible to commercialise all services, not all NPOs can be social enterprises.
Read more: Social enterprise and CSI
The Revised BBBEE Codes of Good Practice require companies to spend 6% of payroll on skills development in order to obtain the 20 points assigned to this element (there are also five bonus points), compared with the previous 3% of payroll needed to obtain 15 points. The revised Codes also allow for training and education of unemployed black persons, which many companies currently do through their CSI programmes.
A Trialogue CSI Forum considered how the Codes might lead to a shift in the nature of corporate support and the manner in which contributions are internally categorised for skills development and education.
Read more: Will the revised BBBEE Codes impact CSI approaches to skills development and education?